2 TERM

Finally we started a new term!
The first term has been hard, we have been doing a lot of things like taking photos, creating a t-shirt... but I really like this subject!
This term we will be working with films, and I am very exited about it, I love watching films!
I hope this term is easier...

INTRO TO THE CHALLENGE

This month we are working with people from Fomento de San Sebastian and Angulas Aginaga.
Angulas Aginaga told us about a challenge that consists on inventing new ideas to make children
eat more fish. For that we are having some lessons that are going to help us to build our ideas.
On the one hand we will have a lesson with Iñigo from Fomento San Sebastian to learn how to
make a Canvas and a Swot. Then we are having a class of attitude and team working to know
how to work with different people. After that, we are meeting people from Angulas Aginaga to
present our idea to them and make changes if it is necessary. Then we will have a lesson with
Javier Miguel who is a professional of visual thinking, and with him we will learn to explain our
idea in a visual and clear way. And to finish we are going to have the last lesson in which we will
have to present our last idea.

We think that is going to be an enriching experience because we are going to work for a company
for the first time, and we are going to have the opportunity to know how a company works.
Furthermore, we are exited because we are also learning about visual thinking. We will do our
best to convince them that our idea is the best and that although we are really young people, we
can do a great job.

CHALLENGE WORK

 As you know, we have been working with Krissia, they told us to give them ideas to make children eat more fish. That it why, we thought that it could be a good idea to create some characters appealing for children, and put some recipes in the back for parents.

KRISSIA CHALLENGE

Our team (Irati, Aitziber, Irati and Aitana) has made an incredible job to archieve our idea. The challenge was about making children eat fish. We have been working with Angulas Aguinaga for about six weeks and even if we have been working hard, we have had an amazing time.

1. Detail your idea: Our idea would be to change the package introducing appealing characters for children that we will show them to you later on, we are gonna insert some recipes for parents to have ideas to make their children eat fish. Furthermore, we are gonna add 2 stickers per package for children to collect them, in that way children will like to buy more packages.
2. Two virtues Children will eat more fish in a healthier way and parents will get inspired by the recipes for cooking and they will save time as it is easy to prepare.
3. Two problems and your response Because of the author’s rights, it would be expensive to add a character such as spongebob so we decided to create our own characters (Kris and Sia). The other problem was that at first we thought to put the recipe of the croquetas just in the package but then we thought to sell them already prepared, as it eases parents job.
4. How to make it real? What do you need to make it possible. On the one and, the only thing needed would be the machine to print the new packages and to make the stickers. On the other and, we would also need the machine for the production of the croquetas.
5. Which points of the challenge do you address with your proposition. They asked us to promote the eating of fish in children and young people and even if we focused on children, we think we archieved their expectations. Also as we ad to promote krissia, we put krissia in our product. And we archieved the idea of catching the attention of children by adding te collectionable stickers.
6. Which technical help do you need. As we have already mentioned we will need a machine to print the new packages and to make the stickers, and also for the production of the croquetas. Another technical help that we would need will be publicity company to inform the clients about our new ideas.
7. Why is your project the best possible? Because our idea will be appealing for parents since we are showing them different and easy ways to make children eat more fish, and it also will be appealing for children because they will love the characters that we are going to make, and they also will like to complete the collection of the stickers.

VISUAL THINKING

  We had the honor to meet an incredible artist called Javier Miguel Garay who taught us how to to a visual thinking. This visual thinking of our project for krissia shows in a really clear way what our idea is about. We really enjoyed this activity and we think we did a great job!