KRISSIA CHALLENGE

Our team (Irati, Aitziber, Irati and Aitana) has made an incredible job to archieve our idea. The challenge was about making children eat fish. We have been working with Angulas Aguinaga for about six weeks and even if we have been working hard, we have had an amazing time.

1. Detail your idea: Our idea would be to change the package introducing appealing characters for children that we will show them to you later on, we are gonna insert some recipes for parents to have ideas to make their children eat fish. Furthermore, we are gonna add 2 stickers per package for children to collect them, in that way children will like to buy more packages.
2. Two virtues Children will eat more fish in a healthier way and parents will get inspired by the recipes for cooking and they will save time as it is easy to prepare.
3. Two problems and your response Because of the author’s rights, it would be expensive to add a character such as spongebob so we decided to create our own characters (Kris and Sia). The other problem was that at first we thought to put the recipe of the croquetas just in the package but then we thought to sell them already prepared, as it eases parents job.
4. How to make it real? What do you need to make it possible. On the one and, the only thing needed would be the machine to print the new packages and to make the stickers. On the other and, we would also need the machine for the production of the croquetas.
5. Which points of the challenge do you address with your proposition. They asked us to promote the eating of fish in children and young people and even if we focused on children, we think we archieved their expectations. Also as we ad to promote krissia, we put krissia in our product. And we archieved the idea of catching the attention of children by adding te collectionable stickers.
6. Which technical help do you need. As we have already mentioned we will need a machine to print the new packages and to make the stickers, and also for the production of the croquetas. Another technical help that we would need will be publicity company to inform the clients about our new ideas.
7. Why is your project the best possible? Because our idea will be appealing for parents since we are showing them different and easy ways to make children eat more fish, and it also will be appealing for children because they will love the characters that we are going to make, and they also will like to complete the collection of the stickers.